Articles on: BSS B2B Solution

B2B Solution | What is the difference between Custom Pricing and Price List?

In general, both Custom Pricing and Price list per customer modules can help you set custom prices for specific customer groups. But why do they stand as two separate modules? This article will give you more details about the differences between the two modules so you can select the one that fits your business.

Custom Pricing (Advanced Plan - $50/mon)



Custom Pricing allows you to set one price/discount amount per rule, for example:

Apply 10% discount on all products


Decrease $10 in price of all products in collection Wholesale


Apply a specific price to a product (Assume that the original of that product is $100). You can set customer price = $90


Setting the same discount to multiple products/collections is an advantage of Custom Pricing. But if you want to set each product to have specific custom price, you need to create multiple Custom Pricing rules. And each rule will be applied to only one product to set the specific custom price. If you have lots of products to handle, you're afraid that it may take your time. Nothing to worry! Our Price list per customer module can help you.

Price list per customer (Platinum Plan - $100/mon)



This function allow you to select a list of products or variants in one rule and set separate price or discount:


Hope the information above help you select the function that meet your requirements and budget.

If you have a huge number of rules or products to handle, you can use our Import CSV or Import API option to save your time.

For more details, please refer to our app user guides here: Custom Pricing and Price list. If you still have any further questions or concerns, please feel free to drop us a line on live chat or via email.

Hope this article helpful. Wish you a cracking day 😊!

By Emma C.

Updated on: 11/06/2025

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